Facebook app simulates Alzheimer’s by erasing your timeline

September 21st is National Alzheimer’s Action Day and there’s an unexpected way that you can show support for the nearly 35 million people and their families affected by Alzheimer’s worldwide.

Mashable reports that an awareness campaign for Alzheimer’s Disease International is asking people on Facebook to download an app that will symbolically allow them to experience the loss of a lifetime worth of memories for a day.

The app will remain inactive until Friday when it wipes a user’s timeline — pictures, status, videos, friends — and replaces it with a message that reads: “Imagine your life without memories. For 36 million people living with Alzheimer’s disease, this is a reality.”

The information will be returned to your timeline the following day, and it’s a great way to show your support and raise awareness. People can also show support for the cause via Twitter and Google+.

For more information about Alzheimer’s Disease International, visit their website.

http://www.youtube.com/watch?feature=player_embedded&v=iit9IAn35mM

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